Shed Some Light
This April for National Lineman Appreciation Month, Georgia Power is leading a campaign to thank the men and women who work across the state to keep the lights on in Georgia 24 hours a day, 365 days a year.
Print ads in regional newspapers will encourage Georgians to Thank a Lineman by signing our online card.
Together, let's celebrate our lineworkers.
There's a lot to appreciate about our lineworkers. They show us the true definition of service and sacrifice. The first on the scene and the last to head home.
Thank a Lineman
In April, we're thanking our lineworkers for all they do.
Show your appreciation: georgiapower.com/thankalineman
Digital & OOH
These boards and display ads will feature our brave line workers.
“Geofencing” will be used to target specific locations near Georgia Power operating headquarters so our linemen will be served these messages.
A series of safety demonstration videos featuring line workers will illustrate the risks that come along with the responsibility and technical nature of their jobs.
Sample Facebook Post
Giant Thank You Card
Specially designed banners will go on the road to give Georgians an opportunity to leave handwritten messages for our line workers. At month’s end, the completed card will be displayed at GPC Headquarters. Planned cities: Atlanta, Athens, Augusta, Macon, Columbus, Albany, Valdosta, Rome & Savannah.
In addition to in-stadium messaging across our sports sponsorships, we’ve arranged:
Athlete Ride Along
We’ll take Falcons defensive lineman, Wes Schweitzer on a ride along and tour of the Klondike facility. We’ll capture content to help spread awareness on social media.
Braves First Pitch
GPC lineman JR Albritton will throw the first pitch at SunTrust Park on April 3
Flag Football Tournament
60 GPC linemen will participate in a flag football tournament at Mercedes-Benz Stadium, along with an autograph session & facility tour